Hollywood Box Office: Mixed Results for Holdovers

Hollywood Box Office: Mixed Results for Holdovers

This past weekend saw mixed results for Hollywood as it was a session of holdovers after two major studio movies were released the previous weekend. The Flash, which had initially fallen short of projections, added $26.6M in 78 offshore markets this weekend, experiencing a 59% drop. The Warner Bros/DC deep universe title has now accumulated an international running cume of $123.3M for $211M worldwide. The top five markets for the movie are China ($23.6M), Mexico ($14.4M), UK ($8.5M), Brazil ($5.4M), and Korea ($4.7M).

Elemental, a Disney/Pixar production, had better holds in its second frame, with a slide of just 18% (-7% when excluding China). Korea had particularly strong social scores for the movie, and it rose 18% there, becoming the first movie to overtake local juggernaut The Roundup: No Way Out at No. 1, as well as leading over new entry Spider-Man: Across the Spider-Verse. In Korea, Elemental had the third-highest sophomore weekend for Pixar titles after Inside Out and Toy Story 4 and was 40% above Zootopia. Females are driving this movie in Korea based on word of mouth. In regards to the full sophomore overseas session for Elemental, it was $31.3M in 40 material markets, bringing the offshore total to $55.6M and global to $121.1M. The new addition of major markets such as France, Germany, Italy, Brazil, and Mexico saw the movie receive No. 1 starts, along with all the other remaining Latin American markets except Peru, where it was No. 2. The movie also achieved No. 1 bows in Thailand and Vietnam. China, which is not performing well for this film, leads the offshore play at $11.1M, followed closely by Korea at $9.6M, Mexico ($4.6M), Argentina ($3.1M), and France ($2.7M).

Sony’s Jennifer Lawrence-starrer, No Hard Feelings, turned on in 48 offshore markets, earning $9.5M to track 33% ahead of Good Boys and 17% higher than Cocaine Bear for the same suite at current exchange rates. The highest results were recorded in the UK ($1.5M), Australia ($1.3M), and Germany ($1.1M) as is typically the case with U.S. comedies.

Turning to holdovers, Paramount/Skydance’s Transformers: Rise of the Beasts in its third weekend optimized another $25.6M from 69 overseas markets. That puts the total offshore at $218.3M and global at $341.3M. Australia had a powerful $2.9M start at No. 1 this session. Japan is still to come in early August. For the moment, China leads all play at $78.1M, followed by Mexico ($15.8M), Peru with $11M, Indonesia at $9.8M, and the UK at $8M.

Sony Pictures Animation’s Spider-Man: Across the Spider-Verse had already topped $500M globally through Tuesday last week. With this weekend, the worldwide tally is now $560.3M, of which international represents $243.2M. The overseas take this weekend was $22M from 63 markets. The holdovers dipped by 37%. Korea’s $3M debut was 9% ahead of Spider-Man: Into The Spider-Verse, and Taiwan opened to $1.5M, besting the opening of the prior installment by 159%. Here are the top five markets to date: China ($46.2M), UK ($29.5M), Mexico ($25.7M), Australia ($16.5M), and Brazil ($11.2M).

Disney’s The Little Mermaid had a $9.4M offshore weekend in 52 markets, bringing its overseas running cume to $229.1M, and getting very close to the half-century mark worldwide with $499.3M through Sunday. The offshore hold this weekend was -41%. It was also the No. 1 movie in Japan for the third consecutive weekend and is the biggest movie of 2023 in the Philippines.

In other updates, Fast X (UNI) earned $5.28M in the international market over the weekend (84 markets), accumulating an international cume of $544.7M and a global total of $689.3M. Asteroid City (UNI) earned $3.9M in 35 markets, with an international cume of $6.5M and a global total of $17M.

Overall, the weekend was mixed for Hollywood as some movies experienced better holds than others. Though there were no new major releases, some movies experienced significant gains in certain markets, while others continued to perform well in their respective markets.

Entertainment

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